
The exhibitors hall is the biggest draw of most big time media conventions housing all types of companies from comics to video games to anime to novels with money to burn and products to promote to the eager masses that pass their way as well as a hodgepodge of comic, anime, and merchandise dealers hocking their wares. Most attendees spend a good portion of their time trolling around this section picking up free swag, playing the latest games, and finding deals. In my early con days, I too rarely went outside of such an area. NYCC really did it up big this year and it left an impression no doubt.

You can always tell how healthy an industry is by how vibrant their booths are. With a few exceptions the companies that are flush with cash will have lavish booths with fantastic giveaways. So while the anime and manga companies mostly had simple booths with a few (if any) giveaways on the other end of the spectrum the video game companies had gargantuan affairs with giveaways galore. The NYCC reminded of my times of going to technology expos like PC Expo were the exhibitors hall is the entire convention and 80% of the reason people go is to get freebies. Theoretically the other 20% of the time you were looking for hardware and software for your home and office but the second free t-shirts came out you wonder if 20% was being generous. But if you were not in the mood to go a panel or a screening there was plenty to do in the exhibitors hall especially if you wanted to go home with a few treats.


